Smoking deals coming soon!

Click here to get Amazon Prime now and take advantage of the deals!

Buy a bundle and save!

What am I talking about? Well, I have two sets of books bundled where if you buy two you get one free, which means you get the entire series for only $26 and if you order one now, I'll pay the shipping. 

Write to me at joyfulhutch[at]msn[dot]com and give me your address and who you want the books autographed to and I'll send you the set. I take paypal. Here are a few pics of the book bundles. 

I wasn't going to post this but...

The publisher is still working on a "fix" for this issue, and in the meanwhile you can get my book When Love Collides for only 99 cents on kindle and apple ibooks. I'm not sure when the problem will get corrected, and it may not be there when you check, but it was supposed to be fixed yesterday and Amazon hasn't gotten it done yet so the ebook (normally $5.99) is only 99 cents!

To purchase click on this link When Love Collides

Woot! My latest book, Out of Time, is now available at All Romance ebooks!!

Your book is now available for sale at All Romance eBooks!

Out of Time By: Michelle Sutton | Other books by Michelle Sutton Published By: Desert Breeze Publishing, Inc ISBN # 9781612521800 Word Count: 74465 Heat Index    Available in: Epub, HTML, Microsoft Reader, Adobe Acrobat Read More

About the book

Bree Le Fleur moves to Arizona to heal from her past. She meets her neighbor Donny Garafalo Jr., race car driver and model. Unlike most, she's not impressed. After their disastrous introduction, Bree ends up needing Donny's help. They become friends and Donny decides Bree is the perfect girl for him. He won't inherit the family business unless he can change his ways. He believes dating Bree and attending church will persuade his father. While following his ruse, they fall in love and find faith. Things look promising until Donny hits the road again for his final racing circuit and Bree discovers a plot to harm him. She tries to tell him, but he won't listen, so she takes matters into her own hands. When he finds out, will he thank her for meddling or send her packing? Is their love strong enough to make it through the ultimate test?

An excerpt from the book

One glan ce at Donny told her she was fooling herself if she thought not falling for him would be easy. There was a reason he'd made the sexiest men in America list last year. He exuded virility, and when he gazed at her with those soft puppy dog eyes, she fought the urge to pet him. A giggle burst from her lips at the thought.

"Something funny?"

She covered her mouth with her hand. "You don't want to know."

"Aw, come on. Tell me." He edged closer and touched her arm so she would stop walking and look at him. No doubt he intended to make her nervous, too. It was working.

"Stop looking at me like that." Another embarrassing giggle worked its way out of her.

He grinned. "Like what?"

She fluttered her lashes and did her best to imitate those sexy eyes.

A laugh burst from him. "So classic."

Not having a clue what he meant, she stopped grinning. "What is?"

"The dreamy look on your face. Did I really look at you like that?"

She couldn't help grinning again. "Yep."

"Man, so not cool." His neck tinged red and he looked embarrassed.

Touching his bicep, she said, "I thought it was cute."

He kicked the ground with the toe of his shoe. "Cute, huh? So when you laughed, were you thinking I was cute?"

Her face heated and she whispered, "Very."

No. No. No. Don't lose control.

His hand covered hers and he edged closer. "Very cute?"

She nodded and tried to look away, but found it impossible. The pull from his heated gaze was too strong. Good thing they weren't in a hurry.

Donny stepped closer and faced her so they were toe to toe. He touched her chin and studied her lips for a moment. "You are a very beautiful woman, Bree."

The notion he might kiss her before church heated her blood. She glanced at his mouth as he drew closer still. Her heart felt like it would leap out of her chest.

Shouldn't she be thinking about holy things right now? It had been awhile since she'd gone to church, but she was pretty sure naughty thoughts about ravishing a man were not something she should take to church with her. Especially since she'd never been aggressive with a guy before. Why did she feel so out of control around Donny? So breathless?

Donny studied her another moment, then released her chin and exhaled. He turned and started walking toward his car, a hot red Porsche he'd parked on his driveway. She didn't want to be alone with him in his dark garage right now, anyway. 

List of Desert Breeze Romances on sale until May 31st for only 99 cents!

Here is the list. My book is listed second. I'll put an asterisk by the ones I know that are also Christian book (hopefully I didn't miss any.) Hurry, the deal expires in six days. Here is the link to the amazon page (mine is on page 2 on Amazon)

LINK to AMAZON list of books on sale

Deadly Reflections — Nancy Kay
Danger at the Door — Michelle Sutton *
Future Savior: Conception — Jennifer Hartz *
Innocent Deception — Tami Dee
Burning Hearts — Nike Chillemi *
Baer Truth — Linda McMaken
In the Manor of the Ghost — Tina Pinson *
Victorian Scoundrel — Stephanie Burkhart
Last Resort — BJ Robinson *
Damages — Deb Kinnard *
Blitz — Sue Perkins
Zoe Mack and the Secret of the Love Letters — K .Dawn Byrd *
Voodoo Bones — Melanie Atkins
The Trouble with Love — Sandra Sookoo
Redemption for the Devil — Jillian Chantal
Death Cheater — Dani Thorne
Arrow that Flies — S & S Cuffe *
Temp to Permanent — Toni Noel
Hidden Paths — JoAnn Carter
Detours — Michelle Levigne *
Nina’s Niche — Jackie Leigh Allen
The Witnessing — Caina Fuller
Renovations — Theresa Stillwagon

Woot! Never had a sale like this one before!

For the first time ever, I have a 99 cent ebook but it's only for a week so spread the love and tell your friends. I want to see if this will catch fire. What's the book, you ask?



Also, three of my other books are only $2.99 right now and three are only on sale for a few days. They are my Sacred Vows series. You can get the whole set for only $8.97 whereas normally each book is $5.99. Can you say smoking hot deal? I love a deal and honestly, even if a book stinks, I'm willing to take a chance on it for less than three bucks. Are you?

 

For a limited time only save on my most popular book and the sequel.

For a limited time you can save $2.00 on the kindle version or $3.00 on the paperback of BOTH Never Without Hope AND Their Separate Ways. If you like to save money, now is the time to get them for friends, family, and whatever else makes sense for your Christmas shopping.

To make it even easier for you, here are some direct links to Amazon.

12 Secrets to selling more books at events by Penny C. Sansevieri

Feature Article: 12 Secrets to Selling More Books at Events

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So you got a book event, great! Now you want to maximize it, right? You've heard your writing buddies talk (or perhaps read online) about the lack of attendance at signings, so figuring out how to maximize the event, regardless of the numbers might be tricky. While I spend a lot of time addressing online marketing, the offline component is one you shouldn't overlook. If book events are where you want to focus, then bringing in some ideas to help you sell more books is something you should consider. 

Some years back when I was promoting The Cliffhanger I ended up at a book signing in the driving rain, I mean it was pouring and the store was all but empty. It was amazing I sold even one book, let alone seven. While not a big number, the copies were all sold to people who were seeking refuge in the store from the rain and not there for my event. This signing taught me a lot about events and connecting with consumers in stores. If you have an event coming up, consider these ideas before you head out:

1. Marketing: First and foremost is the marketing of your event. But I'm not talking about the marketing you do in the media (though that is great too) I'm speaking of in-store marketing; this is what most folks seem to overlook. This is where you supply things to the store to help them market your event. Because the first phase of a successful event is driving people to it. Here are a few thoughts.

a. Do bag stuffers. You can easily do this in your favorite computer program, do two up on a page, meaning that you use one 8 1/2 by 11 sheet of paper to do two fliers. You'll want to ask the store first if they mind that you provide this, most stores or event venues don't. 

b. Bookmarks: while most in the industry see these as passé, people still love them. You can do bookmarks and bag stuffers (or staple them to the flier) or you can do custom bookmarks with the date and time of your event. Nowadays it's pretty easy to get these done cheaply. Keep in mind that if you are having the event in a mall or other type of shopping area, you might be able to drop the bookmarks (or bag stuffers) off at the nearby stores to see if they'll help promote the event.

2. Book signings are boring: Regardless of where you do the event, plan to do a talk instead of a signing. People are drawn into a discussion and are often turned off by an author just sitting at a table. Marketing is about message and movement so stand up and speak. If speaking in public is intimidating to you, go to Toastmasters or some other local networking/speaking group and see what you can learn.

3. Unique places: If you want to get more attention for your event, consider doing events in unique places. We've done them in video stores, electronics stores, gyms, even restaurants (on slow nights); doing outside-the-bookstore events is a great way to gain more interest for your talk. Why? Because you aren't competing with everyone else at the bookstore for your crowd. When you do an event at a locale that doesn't normally do events, you'll attract more people just because it's considered "unique."

4. Show up early and talk it up: OK, so let's say you're in the store and there are a ton of people in there shopping (a book event dream, yes?), I suggest that you take your extra bag stuffers or custom bookmarks and just hand them to the people in the store. Let them know you are doing an event at such and such time and you'd love it if they can sit in. You'll be surprised how many new people you might pull in this way.

5. Customize: Regardless of what your talk is about, poll the audience first to see a) what brought them there, or b) what they hope to learn if your talk is educational. I suggest this because the more you can customize your discussion, the more likely you are to sell a book. If you can solve problems (and this is often done during the Q&A) all the better. You'll look like the answer machine you are and readers love that. If you have the answers, they'll want to buy from you. I promise.

6. Make friends: Get to know the bookstore people, but not just on the day of the event. Go in prior and make friends, tell them who you are and maybe even hand them your flier or bookmark (or a stack if you can). Often stores have Information Centers, see if you can leave some fliers there instead of just at the register. Getting to know the people who are selling the book is a great way to help gather more people into your event. If your event isn't in a bookstore but attached to a shopping area or mall, go around to the stores (and perhaps you did this when you passed out the fliers) and let them know you have an event and ask what you can do to help them promote it. If you can rally the troops to help you market your talk, you could triple the numbers of people at your event. No kidding.

7. Take names: I always, always recommend that you get names and (email) addresses from the folks who attended. Signing them up for your mailing list is a great way to keep in touch with them and stay on your reader's radar screen. If you have a giveaway or drawing, great! This will help you to collect names. If you don't, offer them a freebie or e-book after the event. Often if I'm doing a PowerPoint presentation I will put together a set of them (delivered in PDF) after the event. Attendees need to sign up to get them and then once they do, I include them in our newsletter list, which helps me to stay on their radar screen.

8. Pricing: Make sure your book is easy to buy. If you are doing this outside of a bookstore this is easy to do and will help your sales. I find that a rounded number like $10 or $20 makes for a quick and easy sale. If you can round up or down without adding or losing too much to the price, by all means do it.

9. Book pairing: One way you might be able to round up is by pairing your book with a freebie. When I paired Red Hot Internet Publicity with a second, but smaller, marketing book I took the awkward pricing of $18.95, bumped it up to $20 (so 2 books for $20) and quadrupled my sales after an event. Now the pairing doesn't have to be a book, it can be a special report or even an e-book that you send to them after the event.

10. Product and placement: As you're doing your talk (especially if it's in a non-bookstore venue) make sure that you have a copy of the book propped up in front of you so event visitors see it the entire time you are speaking. Hold up the book when appropriate and use it as an example when you can. This will help to direct the consumer's eye to the book - and making eye contact with the product is a good way to make sure it stays on their radar screen throughout your talk. When I do a speaking gig at an event that allows me to sell books in the room, I will sell four times more than I would if the attendees have to go somewhere else to buy it, so make the buy easy. If you can, make sure your books are for sale in the room.

11. Ease of purchase: Aside from pricing, if you're doing your own checkout make sure that you have many ways consumers can buy your book. I take credit cards at the event, checks and cash. Don't limit yourself as to what you can take or you will limit your sales.

12. Post event wrap-up: So the event is over, what now? Well, if you got attendees to sign up for your newsletter (you did do that, right?) now it's time to send a thank you note for attending and remind them (if they missed the chance at the event) to buy a copy of your book at the "special event price."

Speaking and book events are great ways to build your platform, but if you aren't selling books there's little point in doing them. For many of us, our book is our business card and thus, if we can sell our "business card" we can keep consumers in our funnel. If your book isn't your business card you still want readers, right? The marketing before, during and after an event is crucial to building your readership. While it's easy to say that events sell books, they often don't. I find that if you don't "work it" you often will find your time wasted. Seek the opportunities when they are made available to you - and then maximize them when they are, you'll be glad you did!

WHO ARE WE

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Author Marketing Experts, Inc. is a full-service book marketing, promotion, and publicity company. We serve authors at all stages of marketing and promotion. We offer a full range of packages and services to choose from. To see a price list or schedule a free consultation, send your e-mail to penny@amarketingexpert.com with the subject line "Author Services Info." You can also visit our Web site at www.amarketingexpert.com.
 
Reprint permission
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ ~~~~~~~~~~
You are welcome to reprint any items from "The Book Marketing Expert Newsletter." However, please credit us as a source with the following paragraph:

Reprinted from "The Book Marketing Expert newsletter," a free ezine offering book promotion and publicity tips and techniques. http://www.amarketingexpert.com 

Attention Nook owners and people who have the B&N reader on your computer!!!

Right now all Desert Breeze books are on sale on Barnes and Noble for only $2.56 ! OMG, that is practically free! So what are you waiting for? I'll make it easy for you. Click on the link below the cover to buy the book, okay??? I have no clue how long this sale will last. Also, did you know you can browse books for 60 minutes? You could probably read my book in that amount of time. But if you don't like it, no harm no foul, right? You haven't spent a dime.

Order In Plain Sight!

Order Danger at the Door!

Order First Impressions!

Family friendly Nintendo games, DVDs and CDs

Make me an offer and we'll make a deal.

Here are the items for sale - CHEAP.

Items for Sale

I've got books I need to sell. Anyone interested?

My bookshelves are sagging again!



Here is the deal. I have a huge collection of Love Inspired paperbacks and Heartsongs from back when I used to buy a lot of books. I will never be able to read all of the books I have so if anyone is interested in a box of books for a cheap price, post a comment and tell me what you like and I'll get back to you. I'm willing to part with them for 50 cents per book plus shipping at the media mail rate. The original cost of these books range from 2.95 to 5.00 apiece. Some of the titles are older and hard to find, too. So...got a favorite author? I may have their books. And YES, I have a PayPal account for people who like to pay that way.

Sad, but is it true? What's a reader to do?

Week in Review

Bargain Hunting for Books, and Feeling Sheepish About It
By DAVID STREITFELD
Published: December 28, 2008

Book publishers and booksellers are faltering. But don’t blame the recession — it’s all the fault of the Internet used books market. WHAT?!?

To read the rest of this column go HERE

And please post a comment. I want to know what you think about this. Peace!