Blogging Isn't a Hobby - It's Big Business
One thing you must be clear about from the beginning: Blogging is not a choice anymore. If you want traffic, attention, great search engine rankings and profits from any kind of presence on the web, you simply must have a blog.
Over 12 million American adults currently maintain a blog
Over 57 million Americans read blogs
1.7 million American adults list making money as one of the reasons they blog
89% of companies surveyed say they think blogs will be more important in the next five years
9% of Internet users say they have created blogs
6% of the entire US adult population has created a blog
Technorati is currently tracking over 70 million blogs
Over 120 thousand blogs are created every day
There are over 1.4 million new blog posts every day
22 of the 100 most popular websites in the world are blogs
37% of blog readers began reading blogs in 2005 of 2006
51% of blog readers shop online
Blog readers average 23 hours online each week.
Source: Backbone Media Business Blogging Survey
83% of corporate bloggers saw a traffic increase to their site
51% took less than 1-2 months from initial concept to launch of blog
88% saw a boost in search engine ranking within 3 months of launch
62% saw an increase in sales within 3 months of launch
Source: Pew Internet & American Life Project
Blog readership is growing among all demographics
Blog readership jumped 58% in 2004 from 17% to 27% of Internet users who said they read blogs daily
27% of Internet users read blogs daily in November 2004
12% of users are aware of RSS, and 4% have knowingly used RSS
Yep! Blogs are a Big Deal!
And you as an author or publisher are missing out if you are not participating in this online phenomenon.
Tip offered by Susan Gilbert, AME's Search Engine Marketing Expert and Web 2.0 company owner, http://www.JoomlaJump.com, which provides Social Networking websites and services.
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